Thursday, May 3, 2012

CONSUMERS NOW CHOOSING SMALL FIRMS


According to a new study by an international public-relations group, consumers worldwide are increasingly choosing small, local firms and businesses for services and products.

According to the Weber Shandwick consumer survey, 60% of consumers said they have lost respect for large companies while their admiration for small firms and businesses has increased over the past several years.

[WSJ, Wed., 5/2/2012, p. B8]

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